2026 · Past event
MarTech Africa 3.0.
Mastering the growth loop: customer acquisition, engagement and retention.
The edition
The third edition focused on the systems behind sustainable growth. Practitioners shared customer acquisition, engagement and retention case studies, alongside panel conversations about putting marketing technology to work.
Watch the conversations
Full event replay
Before the event
Inside the programme
Customer acquisition
Attracting the right audience with smarter marketing technology.
Customer engagement
Building systems that keep customers engaged beyond a single campaign.
Customer retention
Turning customers into loyal advocates.
Case-study speakers
Customer acquisition
Priscilla Otukoya
Head of Growth and Revenue, Tuteria
Customer engagement
John Onuorah
Growth Marketing Manager, Food Court
Customer retention
Omolade Marquis
Senior Growth Marketer, Cowrywise
Around the edition
MarTech Africa