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The home of Africa’s marketing technology community

Where Africa’s marketing future takes shape.

Learn about marketing technology. Find the right tools. Connect with the right experts. Build practical skills for your next move.

Industry speakers in conversation at MarTech Africa 1.0

Real conversations. Shared ambition.

A community moving the industry forward.

From the MarTech Africa event archive.

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01 / Insights

Understand what matters.

Articles, research and conversations about marketing technology in Africa.

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02 / Tools

Find the right technology.

Explore platforms, features and pricing, then find experts familiar with them.

Discover tools ↗︎

03 / Experts

Find the right expertise.

Connect with African agencies, IT firms and professionals for your next project.

Find an expert ↗︎

04 / Learn

Build practical skills.

Explore learning, masterclasses and opportunities to develop your marketing skills.

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Ideas for what comes next

A sharper perspective.

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The latest thinking ↘︎
Learn. Apply. Grow.

Build your next advantage.

Explore learning
AI in Marketing

AI for Marketing Teams

Explore the role of AI in everyday marketing work.

Planned masterclass · To be announced
Marketing Automation

Marketing Automation Fundamentals

Understand the building blocks of automated customer journeys.

Planned masterclass · To be announced
The MarTech directory

Find the tools for your next move.

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Email Marketing

ActiveCampaign

Build email campaigns and automated journeys around customer behaviour.

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Advertising

Adbot

Cape Town-based automation for Google advertising campaigns.

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SMS

Africa’s Talking

Messaging, voice and USSD APIs for products serving African markets.

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Analytics

Ahrefs

Explore search opportunities, monitor rankings and audit website health.

Explore tool
MarTech Africa, on screen

Ideas worth pressing play on.

Explore the video library

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From our YouTube channel

The MarTech Africa channel

Explore uploads from the official MarTech Africa YouTube channel.

Watch & discover

Sessions, conversations and short takes from our community.

MarTech Africa / Research

State of
MarTech
Africa.

2027 edition

In development

Research & data

On the horizon · 2027

A clearer picture.
A stronger industry.

Our next chapter in industry intelligence: the State of MarTech Africa 2027. Help shape the questions that will move African marketing forward.

Jobs & careers

Your next move.
Your kind of people.

Find opportunities at the intersection of marketing, growth and technology. Build a team that sees what comes next.

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MarTech Africa speakers sharing ideas with the community

The power of together

Good company.
Greater possibilities.

Marketers, founders, technologists and curious minds. Different perspectives. A shared ambition to grow.

Build with MarTech Africa

Let’s move the industry forward.

Bring your ideas, expertise and ambition. Together, we can create more opportunities for Africa’s marketing and technology community.

01

Start a conversation

Shape useful discussions through events, webinars and community sessions.

Explore our events

02

Share what you know

Contribute perspectives and help shape the questions behind our industry research.

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03

Connect with the community

Explore editorial, newsletter and brand partnerships with MarTech Africa.

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